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Rüdiger Landgraf, Programme Director, KRONEHIT, AT

Rüdiger Landgraf

PD, KRONEHIT,AT


Rüdiger Landgraf is the Programme Director of Austria’s biggest commercial station, KRONEHIT which targets fun, young listeners under 35.

He’s been involved in Austrian Radio since the early 90s, starting in pirate radio and working his way up the programming ladder. He was appointed Programme Director of KRONEHIT in 2007 and has masterminded a massive growth in the station’s audience from under 400,000 listeners to over 1 Million listeners every single day, providing for the first time, real competition in a marketplace traditionally dominated by the ORF.

He’s brought promotions such as '2 Strangers and a Wedding' to Austria, which gained huge media coverage, as well as spearheading the station’s digital strategy which has seen them become the Austria’s most popular radio station on social media. Rüdiger recently launched KRONEHIT Select, a free streaming music service for listeners, in addition to a wide range of online side-channels.