As Commercial Digital Director at Global, Oliver Deane is responsible for delivering ad revenues for digital and mobile products across Global’s brands including Capital, Capital XTRA, Heart, LBC, Smooth, XFM, Gold and Classic FM.
In 2014, Oliver launched Dax (the Digital Audio Exchange), the UK’s first digital audio advertising platform developed by Global. Dax gives advertisers a single point of entry providing access to the digital audio market, enabling them to advertise across over 70 digital audio publishers including Audioboom, Blinkbox, Jango, Rdio and Bauer’s Absolute Network, as well as Global’s brand portfolio.
Oliver is Chairman of the IAB Audio Council in the UK.